From the renowned and entertaining behavioural economist and co-author of the seminal work Nudge, Misbehaving is an irreverent and enlightening look into human foibles. Traditional economics assumes that rational forces shape everything. Behavioural economics knows better. Richard Thaler has spent his career studying the notion that humans are central to the economy - and that we're error-prone individuals, not Spock-like automatons. Now behavioural economics is hugely influential, changing the way we think not just about money, but about ourselves, our world and all kinds of everyday decisions. Whether buying an alarm clock, selling football tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behaviour, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioural economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV quiz shows, sports transfer seasons, and businesses like Uber. When economics meets psychology, the implications for individuals, managers and policy makers are both profound and entertaining.
3486 Р.
Life changing lessons from the Behavioural Insight Team (BIT) or 'Nudge Unit', the unconventional multi-million pound saving initiative that makes a big difference through influencing small, simple changes in human behaviour. With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
3103 Р.
Over the past fifty years, the way we value what is "good" and "right" has changed dramatically. Behaviour that to our grandparents’ generation might have seemed stupid, harmful or simply wicked now seems rational, natural, woven into the very logic of things. And, asserts Jonathan Aldred in this revelatory new book, it’s economics that’s to blame. Licence to be Bad tells the story of how a group of economics theorists changed our world, and how a handful of key ideas, from free-riding to Nudge, seeped into our decision-making and, indeed, almost all aspects of our lives. Aldred reveals the extraordinary hold of economics on our morals and values. Economics has corrupted us. But if this hidden transformation is so recent, it can be reversed. Licence to be Bad shows us where to begin.
727 Р.
Over the past fifty years, the way we value what is "good" and "right" has changed dramatically. Behaviour that to our grandparents’ generation might have seemed stupid, harmful or simply wicked now seems rational, natural, woven into the very logic of things. And, asserts Jonathan Aldred in this revelatory new book, it’s economics that’s to blame. Licence to be Bad tells the story of how a group of economics theorists changed our world, and how a handful of key ideas, from free-riding to Nudge, seeped into our decision-making and, indeed, almost all aspects of our lives. Aldred reveals the extraordinary hold of economics on our morals and values. Economics has corrupted us. But if this hidden transformation is so recent, it can be reversed. Licence to be Bad shows us where to begin.
727 Р.
In his international bestseller The Power of Habit, Pulitzer Prize-winner Charles Duhigg explained why we do what we do. Now he applies the same relentless curiosity and masterful analysis to the question: how can each of us achieve more? Drawing on the very latest findings in neuroscience, psychology and behavioural economics, he demonstrates the eight simple principles that govern productivity. He demonstrates how the most dynamic and effective people - from CEOs to film-makers to software entrepreneurs - deploy them. And he shows how you can, too.
2590 Р.
The best of architecture in the world today. About the author: Philip Jodidio studied art history and economics at Harvard, and edited Connaissance des Arts for over 20 years. His books include TASCHEN's Architecture Now! series, Building a New Millennium, and monographs on Tadao Ando, Norman Foster, Richard Meier, Jean Nouvel, and Zaha Hadid. He is internationally renowned as one of the most popular writers on the subject of architecture. Издание на английском языке.
718 Р.
Paul Krugman, winner of the 2008 Nobel Prize in economics, shows how today's crisis parallels the events that caused the Great Depression - and explains what it will take to avoid catastrophe. In 1999, in The Return of Depression Economics, Paul Krugman surveyed the economic crises that had swept across Asia and Latin America, and warned that those crises were a warning for all of us: like diseases that have become resistant to antibiotics, the economic maladies that caused the Great Depression were making a comeback.In the years that followed, as Wall Street boomed and financial wheeler-dealers made vast profits, the international crises of the 1990s faded from memory. But now depression economics has come to America: when the great housing bubble of the mid-2000s burst, the U.S. financial system proved as vulnerable as those of developing countries caught up in earlier crises - and a replay of the 1930s seems all too possible. In this new, greatly updated edition of The Return of Depression Economics, Krugman shows how the failure of regulation to keep pace with an increasingly out-of-control financial system set the United States, and the world as a whole, up for the greatest financial crisis since the 1930s. He also lays out the steps that must be taken to contain the crisis, and turn around a world economy sliding into a deep recession. Brilliantly crafted in Krugman's trademark style-lucid, lively, and supremely informed - this new edition of The Return of Depression Economics will become an instant cornerstone of the debate over how to respond to the crisis.
3738 Р.
Emails are an integral part of work today. But the kind regards, forwards and attachments we check every 5.4 minutes are making us unproductive, stressed and costing businesses millions in untapped potential. Bestselling author of Deep Work and Digital Minimalism, Cal Newport, is here to offer a radical new vision - a world without email. Drawing on sociology, behavioural economics and fascinating case studies of thriving email-free companies, Newport explains how this modern tool doesnt work for our ancient brains and provides solutions you can implement today to transform your workday into one without constant, distracting pings. Revolutionary and practical, A World Without Email will liberate you to do your most profound, fulfilling and creative work - and be happier too.
1004 Р.
Emails are an integral part of work today. But the kind regards, forwards and attachments we check every 5.4 minutes are making us unproductive, stressed and costing businesses millions in untapped potential. Bestselling author of Deep Work and Digital Minimalism, Cal Newport, is here to offer a radical new vision - a world without email. Drawing on sociology, behavioural economics and fascinating case studies of thriving email-free companies, Newport explains how this modern tool doesnt work for our ancient brains and provides solutions you can implement today to transform your workday into one without constant, distracting pings. Revolutionary and practical, A World Without Email will liberate you to do your most profound, fulfilling and creative work - and be happier too.
1004 Р.
Pleasure is one of the most fascinating aspects of being human. But what is it? Exploring child development, philosophy, neuroscience and behavioural economics, Paul Bloom uncovers how universal habits explain what we like and why we like it. The average Briton spends over a day a week watching television. People slow their cars to look at gory accidents and go to sentimental movies that make them cry. Some men pay good money to be spanked by prostitutes. In this revealing and witty account, Paul Bloom examines the science behind these curious desires, attractions and tastes, exploring one of the most fascinating and fundamental engines of human behaviour.
2416 Р.
Edited, introduced and annotated by Cedric Watts, M.A., Ph.D., Emeritus Professor of English, University of Sussex. Richard III is one of the finest of Shakespeare's historical dramas. Although it has a huge cast, Richard himself, gleefully wicked, charismatically Machiavellian, always dominates the play: a role to gratify such leading actors as David Garrick, Laurence Olivier, Anthony Sher, Ian McKellen and Al Pacino. Since, in real life, political Machiavellianism is never out of date, Richard III remains perennially topical. Numerous revivals on stage and screen have demonstrated the enduring cogency of this drama about the lethally corrupting quest for power. Richard III is the twenty-first play in the Wordsworth Classics' Shakespeare Series. The Times Literary Supplement says: 'Many students and ordinary readers will be grateful to Watts and his publishers for making such useful editions available at such low cost.'
824 Р.
Simon Raven's sequence of colourful and funny novels about the English upper-class misbehaving continues against a backdrop of intrigue in Athens, radicalism in Cambridge, turmoil in India and movie-making in Corfu. Dazzlingly witty and thoroughly depraved, Raven's world is also a dark mirror to our times - one that is sure to make you blush, shriek, laugh out loud and always read on. Volume 2: The Judas Boy, Places Where they Sing, Sound the Retreat and Come Like Shadows
3387 Р.
Economics is broken, and the planet is paying the price. Unforeseen financial crises. Extreme wealth inequality. Relentless pressure on the environment. Can we go on like this? Is there an alternative? In Doughnut Economics, Oxford academic Kate Raworth lays out the seven deadly mistakes of economics and offers a radical re-envisioning of the system that has brought us to the point of ruin. Moving beyond the myths of ‘rational economic man’ and unlimited growth, Doughnut Economics zeroes in on the sweet spot: a system that meets all our needs without exhausting the planet. The demands of the 21st century require a new shape of economics. This might just be it.
1107 Р.
Economics is broken, and the planet is paying the price. Unforeseen financial crises. Extreme wealth inequality. Relentless pressure on the environment. Can we go on like this? Is there an alternative? In Doughnut Economics, Oxford academic Kate Raworth lays out the seven deadly mistakes of economics and offers a radical re-envisioning of the system that has brought us to the point of ruin. Moving beyond the myths of ‘rational economic man’ and unlimited growth, Doughnut Economics zeroes in on the sweet spot: a system that meets all our needs without exhausting the planet. The demands of the 21st century require a new shape of economics. This might just be it.
1107 Р.
A leading economist shows why current economic thinking doesn't work - and what should take its place Economics is broken, and the planet is paying the price. Unforeseen financial crises. Extreme wealth inequality. Relentless pressure on the environment. Can we go on like this? Is there an alternative? In Doughnut Economics, Oxford academic Kate Raworth lays out the seven deadly mistakes of economics and offers a radical re-envisioning of the system that has brought us to the point of ruin. Moving beyond the myths of 'rational economic man' and unlimited growth, Doughnut Economics zeroes in on the sweet spot: a system that meets all our needs without exhausting the planet. The demands of the 21st century require a new shape of economics. This might just be it.
4113 Р.
Collecting legendary lectures from freewheeling scientific genius Richard P. Feynman, The Character of Physical Law is the perfect example of Feynman's gift for making complex subjects accessible and entertaining. Here Richard Feynman gives his own unique take on the puzzles and problems that lie at the heart of physics, from Newton's Law of Gravitation to mathematics as the supreme language of nature, from the mind-boggling question of whether time can go backwards to the exciting search for new scientific laws. Using simple everyday illustrations to bring out the essence of a complicated principle - for example the surprising parallels between the law of conservation of energy and drying yourself with wet towels - these lectures are a brilliant example of Feynman's mind in action.
2590 Р.
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